UI & UX Design — Prague specialists for automotive web

We create intuitive, conversion-focused interfaces for car dealerships, mobility services and automotive SaaS. Research-driven design, strong visual systems and accessible components for Czech users.

User research & persona mapping
Wireframes, interactive prototypes
Usability testing & iterative refinements

Request a discovery call See portfolio

Research

Qualitative interviews, analytics audit and competitor benchmarking focused on Czech market specifics.

User interviews Analytics

Design

Pixel-perfect UI, accessible components and modular design systems for fast engineering handoff.

Figma Design systems

Testing

Prototype testing with target users and heatmap-driven improvements to boost conversions.

Prototyping Usability testing

Our process

We align business objectives with user needs: workshops, stakeholder interviews and success metrics to form clear project scope.

Iterative wireframes, mid-fi and high-fi prototypes with user feedback loops and accessibility checks for Czech language users.

We provide annotated specs, component libraries and a QA checklist. Optional user testing rounds after release ensure steady improvements.

Selected projects

Case highlights from automotive clients — prototypes, responsive portals and dealership configurators.

Dealer catalog redesign

Improved discovery and test-drive booking flow, +26% conversions on mobile.

EV configurator prototype

Interactive configurator with accessibility-first controls and animation-aware interactions.

Client testimonial — AutoMotion CZ

"webdesignexpertcz understood our users and delivered a design system that scaled across region-specific sites. Collaboration was fast, professional and results-driven."

— Pavel Novák, Product Manager

Packages & pricing

Transparent engagement models tailored for startups and enterprise dealerships in the Czech Republic.

Package	What's included	Est. duration	From
Discovery	User interviews, journey map, roadmap	2–3 weeks	€2,500
Design Sprint	Wireframes, prototype, test	1 week	€4,000
Full product	End-to-end UI, component library, handoff	6–12 weeks	€12,000+

Get a detailed quote Learn about our process

Frequently asked

Do you work with English and Czech interfaces?

Yes — we design multilingual interfaces and account for locale-specific patterns and content lengths typical for Czech and English audiences.

How do you measure UX success?

We set KPIs during discovery (task success, time-on-task, conversion funnels) and run post-launch monitoring and A/B testing when needed.

More visuals

Mobile-first listing view

Admin portal — fleet management

Service booking checkout flow